While data and customer feedback can provide insight and justification for the changes you want to achieve, your message may not be getting through. When making requests at the executive level, you can’t just persuade the mind, you also have to also convince the heart. One way to do this is through the power of stories.
Get Your Customers to Stop Ghosting You
“Why won’t they respond?”. You’re scratching your head as you try to understand why a customer has ghosted you.