Social Selling is not just for Sales: It’s Time for Social Customer Success

The world of Customer Success in B2B organizations is evolving quickly. One of the largest influences on customer success comes from the more established areas of the business: marketing and sales. I previously outlined how Customer Success can leverage marketing automation systems that marketing owns to provide a better customer experience. In this post, I’m [...]

What Should I be Doing? 5 Tips for Day in the Life of a Customer Success Manager

“Holy $h#t ! It’s not even 9:00am and I have 20+ customer emails sitting there in my inbox that I need to respond to. My day is already screwed.” This happens to customer success managers all the time. It can happen on a daily basis or the odd day but it happens. Your inbox and [...]